Dullness and uneven skin tone can develop due to dehydration, environmental exposure, oxidative stress, and slower surface renewal over time. iD Apothecary Enhance Serum has been formulated to help revitalise tired-looking skin through a combination of brightening and hydration-supportive ingredients that work to improve overall skin clarity and luminosity.

Vitamin C helps support a brighter and more refreshed complexion while niacinamide contributes to overall skin balance and texture refinement. Together, these ingredients help promote smoother and healthier-looking skin with continued use.

Environmental factors such as pollution, UV exposure, and oxidative stress can contribute to visible skin fatigue, uneven tone, dehydration, and premature skin ageing. Antioxidants help support the skin by neutralising oxidative stress and maintaining overall skin resilience.

Enhance Serum incorporates antioxidant-rich ingredients including Vitamin C and green tea extract to help support healthier-looking skin while complementing daily hydration and barrier-supportive skincare routines.

Niacinamide is widely used within modern skincare due to its ability to support skin balance, barrier function, and overall complexion refinement. Within Enhance Serum, niacinamide helps support hydration retention, improve the appearance of uneven texture, and maintain a smoother and more balanced complexion.

It also complements the serum’s hydration and antioxidant-focused approach by helping support overall skin resilience against environmental stressors.

Sodium hyaluronate is a moisture-binding ingredient that helps attract and retain water within the skin, supporting hydration and skin comfort throughout the day. Proper hydration is essential for maintaining smoother, plumper, and healthier-looking skin.

Within Enhance Serum, sodium hyaluronate helps deliver lightweight hydration without heaviness, making the formulation suitable for daily layering within both morning and evening skincare routines.

Enhance Serum is suitable for normal, dry, and combination skin types, particularly individuals experiencing dehydration, visible dullness, uneven tone, or environmentally stressed skin. The lightweight formulation is ideal for those seeking a daily serum that supports radiance, hydration, and overall skin balance without overwhelming the skin.

Enhance Serum should be applied to clean skin before moisturiser as part of a daily skincare ritual. The serum layers comfortably beneath hydration creams, facial oils, and SPF products while helping support moisture retention and overall skin radiance throughout the day.

For optimal support, the formulation can be incorporated consistently within both morning and evening skincare routines focused on hydration, skin balance, and long-term complexion health.